Ideas- evening radio

Jingles
For an evening show the show jingle changes for being upbeat and fast to being more mellow and slower, they also tend to be longer. This is because at this time the listeners are driving home from work or settling down after a long day and the jingle matches the mood of the listener and helps them to wind down. If we decided to do an evening show we would have to take this into consideration when making our jingle. The jingle should also fit into the genre of the show, this helps to create a structured show with a theme which the listener fully understands.
News
Evening news tends to have more content as it is at the end of the day it allows people to hear the news which has taken place during the day. Travel at this time is also very important as people tend to be commuting during the evenings. It is important to order the news so it has a proper structure, for example headline news should be said first as this is the most desired, then followed with lesser stories, such as local stories from the day.
Presenters
During evening shows there tends to be one presenter as people don't expect to have friendly chat between presenters at this time. This is important as we would have to decide which gender to chose and this could restrict the audience. If the show has one main presenter then we would have to get specialist presenters in for segments such as the news or travel as the allows some variety in the show.
Features
Evening shows tend to be more relaxed and the presenters usually ask questions to the listeners and ask them to ring and text in and then share some of their view points on air. Main features like celebrity interviews and competitions are generally done in the morning or afternoon as they are less appealing to listeners in the evening.
Sounds
Sounds are less commonly used during evening shows as they don't really fit the mood of the shows. However the jingle is still played regularly, but if sounds are played inbetween segments they have a tendancy to be longer and slower. This fits in with the mood of the show and creates a relaxed feel within the show. To create a vox pop for an evening show it would be easy to create an outside atmosphere with rush-hour traffic sound effects in the background. The presenter would talk louder as they would be trying to talk over the traffic and this creates the right feel for the listener.