Audience Feedback

These are some of the opinions people expressed as to which name we should use...

"I think you should use Transmission because it sounds technological and smooth. I also think you should use 'Radio' after Transmission making it 'Transmission Radio'"

"I think you should use Beam because the radio 'beams' information to listeners, it is also a catchy word as it is short and easy to remember"

"I think you should use beam because it is short and snappy and sticks in the listeners mind; it also sounds chirpy"

"I think you should use Live because it links to the fact that the radio is live and it seems appropriate for radio. I also think it should be 'Radio Live' rather than 'Live Radio' or 'Live Berkshire'"

We also carried out a vote amongst 20 randomly selected people and it was decided that we would use 'Radio Live' as our station name. We also liked this as the word live will be easy to link into our scripts as it is very associated with the radio.
Using our radio station name we've decided to name our morning show "Wake Up Live".